NL
Home
IAB
Membres
Agenda
Knowledge center
Toolbox
Blogs
Presse
Emplois
Login
Home
>
Blogs
Newsletter
IAB Toolbox
Digital Marketing Contract
Formats
Glossary
Eyeblaster process
Late creative policy
Legal service
Sales guidelines
IAB Belgium
Tag Clouds
website
IAB Belgium
Archives
janvier 2010
décembre 2009
novembre 2009
septembre 2009
juin 2009
mai 2009
avril 2009
octobre 2008
mai 2008
avril 2008
IAB blog
JAN
4
2010
InSites Consulting finds changes in online shopping
InSites Consulting recently published a report with e-commerce data about the European Internet user. The study found that 1 out of 3 Internet users in Europe sell online.
Plus d'info >>
Posted in IAB Belgium
0 Reaction(s)
JAN
4
2010
US Internet users spending an average of 13 hours a week online
According to Harris Interactive, US Internet users are now spending an average of 13 hours a week online.
Plus d'info >>
Posted in IAB Belgium
0 Reaction(s)
DÉC
7
2009
Synovate sees opportunities for behavioural targeting
According to recent worldwide research by Synovate many consumers are willing to accept behavioural targeting in order to improve their experience with advertising. One of the main conditions however is that the collected data don’t enable media or advertisers to
Plus d'info >>
Posted in IAB Belgium
0 Reaction(s)
NOV
30
2009
Eyeblaster releases new data regarding online video advertising
The past two years interactive advertising in and around online video has been on the rise. One of the leading players in the online video ad sector is Eyeblaster, a well known rich media and integrated advertising solutions provider.
Plus d'info >>
Posted in IAB Belgium
0 Reaction(s)
NOV
30
2009
Brands should be personal and ‘human’ on Twitter
InSites Consulting recently released some results of its ‘Ultimate Twitter Study’. The research company recommends brands to observe tweets very carefully and talk back to brand followers in a very personal way instead of merely spamming followers with advertisements.
Plus d'info >>
Posted in IAB Belgium
0 Reaction(s)
NOV
30
2009
Despite the recession European advertisers continue to rely on online advertising
According to new research from the European Interactive Advertising Association (EIAA) European advertisers have continued to rely on online advertising in this (almost past) year of recession.
Plus d'info >>
Posted in IAB Belgium
0 Reaction(s)
SEP
14
2009
Les points techniques importants
Ceci est le 4ème post d’une série de 6 blogposts sur l’e-mail marketing à l’occasion de la parution de l’IAB e-mailmarketing Cookbook.
Plus d'info >>
Posted in IAB Belgium
2 Reaction(s)
JUI
10
2009
Comment les e-mails sont-ils lus ?
Voici le troisième post d’une série de 6 blogposts à l’occasion de la parution de
l’IAB e-mailmarketing Cookbook
.
Plus d'info >>
Posted in IAB Belgium
0 Reaction(s)
MAI
25
2009
To opt-in or not to opt-in
Voici le deuxième post d’une série de 6 blogposts à l’occasion de la parution de
l’E-mailmarketing CookBook
.
Plus d'info >>
Posted in IAB Belgium
0 Reaction(s)
AVR
20
2009
Pourquoi faut-il opter pour l’e-mailmarketing?
Ce blogpost est le premier d’une série de 6 blogposts à l’occasion de l’apparition de l’
E-mailmarketing CookBook
.
Plus d'info >>
Posted in IAB Belgium
0 Reaction(s)
Page
de